Step 1 of 5
Upload Your Brief
Fill out a structured form — no creative writing required. Just the facts: what you're selling, who you're selling to, and how you want it to feel.
Brief — New Campaign
Campaign Name *
Summer Product Launch 2026
Product / Service *
Noir Coffee — Dark Roast Blend
Target Audience *
Urban professionals, 28–45, who value craft coffee
Tone of Voice
⏱ Fast
Takes under 3 minutes — no blank-page syndrome
✓ No jargon
Plain English prompts, no copywriting knowledge needed
Step 2 of 5
AI Gets to Work
While you wait, CastLeg simultaneously runs copy generation, visual concept creation, and brand compliance scoring — all in one pipeline.
Generating your draft...
This usually takes 8–15 seconds
✓
Analyzing brief and audience
Generating copy and headlines
Creating visual concept prompt
Running brand compliance check
Finalizing draft
🔄 Sync
Copy and visuals generated in parallel
✓ Brand check
Scored against your rules before you see it
Step 3 of 5
Structured Draft Output
Every draft comes back with headline, body copy, and CTA separated — not crammed into a wall of text. Brand score included upfront.
Draft Ready
88
The Coffee That Earns Its Reputation
For the urban professional who knows the difference between a good cup and a great one. Noir Coffee Dark Roast Blend — single origin, fair trade, and packaged in materials that respect the earth as much as your morning ritual.
Start Your Morning Right — Free Sample
Brand Note
Consider removing "free" — our brand guidelines advise against incentive language in primary CTAs.
📊 Brand score
See exactly where copy stands vs. your rules
🖼 Visual prompt
Ready-to-use prompt for Midjourney, DALL-E, Stable Diffusion
Step 4 of 5
Iterate Until It's Right
Found an issue? The brand note flags it. Want to change the angle? Describe what you want — the AI applies your notes to the next generation pass.
What to change
✏️ Natural language
Write what you want in plain English — no magic prompt syntax
⚡ Fast turnaround
Revised draft ready in under 15 seconds
Step 5 of 5
Approve & Export
Once you're happy with the draft, lock it and export. Every element — headline, body, CTA, visual prompt — is ready to hand off to your team or tools.
✓
Draft Approved
This draft is locked and ready for your team — copy, visuals, and brand score all in one place.
Copy locked
Visual prompt generated
Brand score: 88/100
No compliance flags
📋 Handoff
One-click copy for email, CMS, or Slack
🔗 Shareable link
Send a draft to a stakeholder without giving app access